Expanding Your Network

Using your personal brand to maximize opportunities and potential for growth Lastly, with everything that you need to create, optimize, measure and manage your brand, you should be aware of how to use your brand to expand your network. What’s the point of curating an amazing brand, if no one is going to see it?

How to Manage Your Personal Brand

Tips to maintain your online presence while allowing it to evolve with you Now that you know the building blocks to create your personal brand, you also need to understand best practices to maintain your online presence, as well as how to evolve it. We understand how busy life can get, so we’ve created the

How to Measure Your Results

Using analytics to guide your personal branding strategy Data is used to make all kinds of decisions, and this holds true for your personal branding strategy. You need to ensure that you are collecting data to help guide the decisions you make when it comes to your personal brand. A starting point for this is

How to Make Your Personal Brand Visible

The basics of search engine optimization (SEO) As someone who is building their personal brand, you may be wondering… “What does this have to do with my brand?” According to Patel (2020), SEO can help garner more traffic to your website, improve your social performance by creating higher engagement, and build your brand’s authority. By

How to Build Your Content Strategy

A guide to curating your social media accounts Now that you’ve mapped out your personal branding strategy, all that’s left to do is create content! To get the most benefit from all this planning you’ve done, you’ll want to keep some best practices in mind. We’ve curated some of the best tips here: Tip 1:

How to Differentiate Your Brand

Tips for finding your brand “voice” and setting yourself apart from the crowd Once you’ve set some goals and found your audience, it’s time to figure out how to make your content stand out in the sea of information overload. This step is even more important now than ever, because the Internet forces us to

How to Build Your Brand

4 steps to follow to achieve your brand objectives We know that defining your personal brand can be a daunting task, but the best way to start is to jump right in! Follow these steps and you’ll be well on your way to becoming a branding boss: Step 1: Write down your goals This step

What is a Personal Brand?

A brief introduction to the topic of personal branding and why it is important Welcome to Brand New You, a high school student’s guide to personal branding. I know what you may be thinking – personal branding is for established professionals, not high school students with no experience right? Well actually, it’s never too early